What the CEO of Instagram Just Said...
The Catholic Entrepreneur
In this episode of the Catholicpreneur podcast, Mitch Fisher discusses an interview with the CEO of Instagram, Adam Mosseri. Fisher highlights three important points from the interview: Instagram prioritizes content creators over publishers, TikTok is beating Instagram in certain areas, and the most important metric for content success is shares. Fisher encourages Catholic entrepreneurs and creators to operate as content creators, create shareable content, and consider monetization opportunities on Instagram. * Instagram prioritizes content creators over publishers, giving more reach to individual creators. * TikTok is beating Instagram in certain areas, particularly in interest-based algorithms. * The most important metric for content success on Instagram is shares. * Catholic entrepreneurs and creators should operate as content creators, create shareable content, and consider monetization opportunities on Instagram. * Instagram's Focus on Content Creators * The Importance of Shares on Instagram * "Instagram prioritizes individuals who are trying to create entertaining or educational valuable content." * "TikTok is beating them in many areas." * "The most important metric for your content to do well is how many shares does it have." Chapters 00:00 Introduction and Overview 03:16 Instagram's Focus on Content Creators 08:58 The Potential for Creator Monetization on Instagram 12:23 The Importance of Shares on Instagram 13:42 Creating Shareable Content on Instagram 14:42 Conclusion