Starting a B2C Catholic tie company with Brendan and Amber Cassell, co-founders of ProselyTies
The Catholic Entrepreneur
Brendan and Amber are the founders of ProselyTies, a Catholic necktie business. They discuss their inspiration for starting the company, the challenges they faced in design and manufacturing, and their marketing strategies, particularly through social media and in-person events. The couple shares insights on balancing their faith, marriage, and business, and highlights the significance of their tie designs, which aim to express Catholic values. They also emphasize the importance of community engagement and the need for Catholics to be bold in the professional space. https://proselyties.com/ https://www.instagram.com/thecatholicpreneur/ Chapters 00:00 Introduction to ProselyTies 04:59 The Journey of Starting a Catholic Business 09:54 Designing Faith-Based Ties 14:46 Marketing Strategies and Community Engagement 19:49 Balancing Faith, Marriage, and Entrepreneurship 24:50 Future Plans and Community Impact