94 - Erica Waasdorp (A Direct Solution): Monthly Giving Made Easy
The Petrus Development Show
In this episode, Andrew visits with Erica Waasdorp, author of Monthly Giving: The Sleeping Giant and Monthly Giving Made Easy, as well as President and Founder of A Direct Solution. She has been in the monthly giving game for close to 30 years and has tons of expertise in this area. Together they discussed the question about subscriptions versus monthly gifts, six easy steps for launching a program and strategies for how to keep your donors giving for a long, long time.
Categories
Religion & Spirituality
Business • Non-Profit
About Podcast
On the Petrus Development show we discuss fundraising in the religious sector with those who are doing it best.
Whether you are currently working in development, looking to start or relaunch a development program, or just curious about best practices this is the show for you!
Hosted by Andrew Robison, president of Petrus Development.
Whether you are currently working in development, looking to start or relaunch a development program, or just curious about best practices this is the show for you!
Hosted by Andrew Robison, president of Petrus Development.